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Posts Tagged ‘solopreneurs’

Make Your LinkedIn Network an Introduction Machine

Are you a promiscuous connector on LinkedIn? Saying yes to anyone who swings by with a wink and a smile? LinkedIn is only as powerful as your network… and your network is only as powerful as you choose to build it. When you carefully construct a network of quality connections on LinkedIn, you will be…

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To Thine Own “Brand Promise” Be True

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“A brand promise is the statement that you make to customers that identifies what they should expect for all interactions with your people, products, services and company.” ~ Jean Wilcox   Yoo Hoo Entrepreneurs! Have you patted yourself on the back for being courageous enough to hop on the entrepreneurial ride? Go ahead… you deserve…

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Visual Branding Strategies for Entrepreneurs

Blogging, videos, product offerings, online presence and courses… entrepreneurs are continually refining their brand story. Creating a clear and compelling Brand Promise, the emotional experience we want to evoke in our customers every single time we engage with them, is the foundation of your business. Because 90% of the information the brain processes is visual,…

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