Why Most Plan A’s are Proven Wrong
Welcome to Episode 3 of Ask Ande Startup Solutions.
Have you seen those meme’s that say: There is no Plan B!
That’s crazy talk!
Any business founder will tell you that their initial idea (Plan A!) morphed and pivoted into what they actually launched, sold and scaled.
Why is this?
Well, entrepreneurs are well known for coming up with ideas… in the shower, while driving or walking the dog. An idea will pop into their head, and it will feel like the best thing since sliced bread!
Given we entrepreneurs are gifted at rationalizing anything, reality can become distorted.
That’s why finding a plan that works is key to the startup’s successful outcome.
While faith helps get you through tough times, it is not enough to launch, brand and build a business. You’ve gotta have facts… and you have to prove your hypothesis.
As my friend and leadership expert, Blair Glaser, always says: “Innovation is an iterative process.”
Yup… your innovation gets designed, processed, filtered, enhanced, evaluated and tested before it reaches your customers.
Which means YOU need to stay flexible and open to using the 25 other letters in the alphabet to create a scalable, sustainable and profitable business.
One of my favorite books to help you build your business and maximize success is Running Lean. It really helps the founder find the best plan for their business model.
Instead of using a business plan which can take a long time to create, it uses a fluid “road map” to help you sketch out your initial vision called the Business Model Canvas.
Download the ebook or grab a hard copy of this essential guide for all startup founders. It will help you validate your idea, solve real problems, and grow a successful business.
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See you next time – MUAH!
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